A large number of companies and organizations are using job portals on the World Wide Web as a platform for recruiting candidates in Pakistan and globally. We look at some of the reasons why online recruitment is useful for employers especially if they use Naukrify.com, Pakistan’s first next generation jobs portal.

We have identified some of the primary drivers behind the decisions to pursue online recruitment by an employer as listed below:

• improve corporate image and profile
• reduce administrative burden
• better tools for the recruitment team
• reduce recruitment costs

Some of the issues that employers face are the quantity and quality of candidates applying using web-based tools (for example: organizations are often inundated with CVs attached by email, many of whom are not suitable for the position.)

We feel Naukrify.com addresses these issues as talent profiles require effort and dedication on the part of the job seeker to complete, but once completed they contain data in an organized and visual format making the screening process easier for employers, as they are easier to read and easier to use for matching with jobs. Moreover, the intelligent matching system on Naukrify automatically creates a shortlist with a percentage matching score based on the job post that makes life for recruiters much easier.

Naukrify’s message for recruiters is to that the adoption of online recruitment can fulfill the primary drivers that they chose to pursue online recruitment in the first place. The key is about the recruitment system being able to attract the right candidates and providing the information to employers in a useful, structured, and visually appealing manner for easy screening of candidates as per their previous work experience, skills, talents, education, location and interests.

For an complete overview of how Naukrify.com works please see our About Page.